ALL FENIX

ABOUT US 

All Fenix was founded in 2015 by Melbourne husband-and-wife duo, Georgia and Jason. Designed with the modern Australian woman in mind, our focus is on crafting functional, comfortable, and versatile wardrobe essentials that can be worn every day.

We believe in quality over quantity and strive to create timeless pieces that will last for years to come. Our team is committed to sourcing fabrics that embody quality, soft hand-feel, and longevity while working towards sustainability. What started as an activewear-focused label has now evolved into a brand that explores further into our customers' wardrobe. Our pieces are no longer limited to just activewear, but have expanded to become the foundation for building everyday outfits.

Our core values remains the same: being active should be a celebration of what your body can do, not a punishment for what you ate. Our mission is to create pieces that make you feel good and comfortable in your own skin, helping you find balance and achieve your personal goals without feeling like you have to measure up to anyone else's standards.

All Fenix is driven by a team of strong women, working with our community to guide us through everything we do. Thanks for supporting us, we can't wait for you to join us on this journey!

 

RECYCLED FIBRES

Our activewear is produced with recycled polyester, which reduces our dependence on non-renewable fossil fuels, reducing our emissions and keeping plastic out of landfill and our oceans. We are constantly striving to achieve the balance between working with luxury textiles, while keeping our pricing affordable and accessible.  Sometimes the use of high quality synthetic materials offers superior functionality.

 

MANUFACTURING

We work extremely closely with our manufacturers, which are family-owned and run businesses. Some we have now been working with since the very beginning. It’s extremely important to us that everyone involved in the creation of our garments are treated fairly and respectfully and that all employees experience a safe and comfortable working environment. 

 

PACKAGING

One of the challenging by-products of transporting and protecting garments in the fashion industry is its packaging. We have sourced, and invested in more sustainable packaging to keep harmful plastic out of our oceans and landfill. In 2021, we introduced compostable and biodegradable shipping bags, which we send all customer orders. These bags are made from plants, which will biodegrade in your home compost. We have also made the switch from plastic garment bags to non-toxic, biodegradable and compostable garment bags. Regular plastic bags can take up to 1000 years to breakdown, however our new biodegradable and compostable bags can break down in just 3-6 months, reducing our environmental impact. We are so proud to say that our customer orders are now sent plastic free.

We are working towards being 100% plastic free and have just updated our hang tags to plastic free hang tags on all upcoming collections, which are made from recycled paper. We have also introduced plastic free stickers.

 

COMMITMENTS

At All Fenix we have always been committed to supporting charitable causes, we take pride knowing our product also serves as a purpose for the greater good. We have partnered with i=Change to shop for change. We donate $1 from every order 365 days a year to help vulnerable members of our community.

Protect a woman
Across Australia, around 56,000 women are homeless each night, many with young children. Women unable to access shelters are left vulnerable, disconnected from community and support networks. Women’s Community Shelters is dedicated to providing women and children with a safe place to stay and an opportunity to rebuild their lives.

Prevent women dying
Breast cancer is the second most commonly diagnosed cancer in Australia. 1 in 7 women will be diagnosed in their lifetime, and 9 Australians lose their life every day. Our vision is simple: Zero Deaths from breast cancer. How? By identifying, funding and championing world-class research - that helps us detect tumours earlier, improve treatment outcomes, and ultimately save lives.

For more information, visit the i=Change website here



Warehouse Sale

These Terms and Conditions govern all purchases made during the ALLFENIX Warehouse Sale (the "Sale"). By completing a purchase during the Sale, you agree to be bound by these terms. Please read them carefully before placing your order.

Sale period

The Sale is available for a limited time only. ALLFENIX reserves the right to extend, shorten, or cancel the Sale at its sole discretion without prior notice. Sale pricing applies only to orders placed during the designated Sale window.

Final sale, No refunds or exchanges

ALL ITEMS PURCHASED DURING THE SALE ARE FINAL SALE. By completing your purchase you acknowledge and agree that:

  • No refunds will be issued for change of mind, incorrect selection, or any other reason.
  • Exchanges will no be offered on warehouse sale orders.
  • No store credits will be issued in lieu of a refund or exchange.
  • Sale prices cannot be applied retrospectively to previous orders.
  • Orders are unable to be cancelled, modified, or amended once placed.

We strongly recommend reviewing your cart carefully before completing your purchase.

Faulty or damaged items

Notwithstanding the final sale policy, your rights under the Australian Consumer Law (ACL) are not excluded, restricted, or modified. If an item arrives faulty, damaged, or significantly not as described, you may be entitled to a remedy under the ACL, including a repair, replacement, or refund depending on the nature of the issue.

To report a faulty or damaged item, please contact our customer care team within 7 days of receiving your order at hello@allfenix.com with your order number and clear photos of the fault.

Pricing & discounts

  • All Sale prices are in Australian Dollars (AUD) and are inclusive of GST where applicable.
  • Sale discounts cannot be combined with any other promotional codes, offers, or loyalty rewards unless expressly stated.
  • ALLFENIX reserves the right to correct pricing errors at any time. If an error is identified after your order is placed, we will contact you to offer the option of purchasing at the correct price or receiving a full refund.

Shipping

  • Orders placed during the Sale may experience extended dispatch and delivery times due to increased order volumes. Estimated timeframes will be communicated at checkout.
  • Shipping fees are non-refundable except where required by the ACL.
  • ALLFENIX is not responsible for delays caused by third-party carriers.
  • International orders may be subject to customs duties and taxes, which are the sole responsibility of the recipient.

Payment

Payment is required in full at the time of purchase. ALLFENIX accepts major credit and debit cards, PayPal, Afterpay, and other payment methods displayed at checkout. All transactions are processed securely.

Limitation of Liability

To the fullest extent permitted by law, ALLFENIX's liability for any claim arising out of or in connection with a Sale purchase is limited to the purchase price paid for the relevant item(s). ALLFENIX is not liable for any indirect, incidental, or consequential loss or damage.

Privacy

Personal information collected during the Sale is handled in accordance with the ALLFENIX Privacy Policy, available at allfenix.com. By purchasing, you consent to your information being used to process and fulfil your order and, where opted in, to receive marketing communications.

18. Win Your Order promotion

The following terms apply to the Win Your Order promotion run as part of the Sale.

Win Your Order Promotion summary

  • Promotion name: ALLFENIX Win Your Order, Moving Warehouse Sale 2026
  • Promoter: All Fenix Pty Ltd, ABN 46 607 982 829, 112 St Kilda Road, St Kilda, VIC 3182
  • Promotion period: 12:00pm AEST Monday 15 June 2026 to 5:00pm AEST Thursday 18 June 2026
  • Minimum order value: $150 AUD (order subtotal after any applied discount codes, before shipping and taxes)
  • Eligibility: Open to Australian residents aged 18 years or over with a valid Australian shipping address. Purchase required.
  • Draw date: 12:00pm AEST Monday 22 June 2026
  • Draw location: ALLFENIX office (St Kilda, VIC) or via verified video draw
  • Winners announced: Within 7 days of the draw, via ALLFENIX Instagram and email to winners
  • Prize: Five (5) prizes. Each prize is the AUD value of the winner's eligible order, up to a maximum of $500 AUD per prize, issued as ALLFENIX store credit. Total prize pool: $2,500 AUD.
  • T&Cs publish window: These Win Your Order terms are published on allfenix.com from 9:00am AEST Monday 15 June 2026 and remain live unchanged until the draw on Monday 22 June 2026.

18.2. How to enter

18.2.1. Purchase required. Every customer who places an eligible order on allfenix.com during the Promotion Period is automatically entered into the draw. Each eligible order = one (1) entry. No purchase, no entry.

18.2.2. Eligible order means an order placed on allfenix.com during the Promotion Period that:

(a) has an order subtotal of $150 AUD or more (after any applied discount codes, before shipping and taxes); and

(b) is not subsequently cancelled, fully refunded, or fully returned before the Draw Date.

18.3. Prize details

18.3.1. Each of the five winners will receive an ALLFENIX store credit equal to the AUD value of their eligible order at the time the order was placed, up to a maximum of $500 AUD per winner.

18.3.2. The store credit:

  • Expires twelve (12) months from issue
  • Is non-transferable, non-refundable, and not redeemable for cash
  • Can be used in a single transaction or split across multiple transactions
  • Can be applied to any product on allfenix.com (excluding gift cards)

18.3.3. Where a winner's eligible order has been partially returned or refunded prior to the Draw Date, the prize value is calculated on the remaining (kept) portion of the order, provided the remaining order value is $150 AUD or more. If the remaining order value falls below $150, the order is no longer eligible and a redraw will be conducted.

18.4. Draw and notification

18.4.1. The draw will be conducted by random selection from all eligible entries on Monday 22 June 2026 at 12:00pm AEST. The draw will be witnessed by at least one ALLFENIX staff member who is not the Promoter or related to any entrant, and a record will be retained.

18.4.2. Winners will be notified by email within seven (7) days of the draw using the email address associated with the winning entry. Winners will also be announced via ALLFENIX Instagram (@allfenix) within thirty (30) days of the draw.

18.4.3. If a winner cannot be contacted, does not respond within fourteen (14) days of notification, or is found to be ineligible, the prize will be redrawn from the remaining eligible entries.

18.5. Permits

This promotion is conducted as a trade promotion lottery. The total prize pool ($2,500 AUD) is below the permit thresholds in all Australian states and territories (the lowest is the Australian Capital Territory at $3,000 AUD; New South Wales requires a permit only for trade promotions exceeding $10,000 AUD). No permit is required.

18.6. General

18.6.1. ALLFENIX employees and their immediate families are not eligible to enter.

18.6.2. By entering, entrants agree to be bound by these terms and consent to ALLFENIX using their name (first name and surname initial) and the suburb of their shipping address for the purpose of announcing the winners on ALLFENIX channels.

18.6.3. ALLFENIX reserves the right to verify the validity of entries and to disqualify any entry that, in its sole discretion, is fraudulent, breaches these terms, or is otherwise improper.

18.6.4. ALLFENIX is not liable for any loss or damage suffered by entrants, including in respect of unredeemed or partially redeemed prizes.